Leadership Articles



Innovative Advertising Solutions Blog | 8 February 2016

Is your news media company supporting a profitable sales team?

Your sales team is an asset. You invest time and money in making them effective. But are you really supporting them to be as profitable as possible? Let’s assume you don’t have lazy, By Wayne Morgan ... More










4 reasons Web hosting offers sustainable revenue growth for media companies


Algorithms, automated content optimisation are key to publisher competitiveness


Database design: What to get, what to keep, what to shed


Start-up Storyful defines its innovative culture after News Corp acquisition


Philadelphia Media Network profits from digital incubator partnerships


New audience measurement helps publishers capture multi-platform data


How legacy media reps can bring in more digital revenue


Fairfax Media designs to please 7 million readers with adaptive experience


The 7-minute rule of online video


Bee Media focuses ad sales efforts on 3 factors to grow changing business


Editorial-led product development team at Economist changes innovation internally


What Dallas Morning News is learning from its partnership with Silicon Valley’s Matter


Apple changes to app purchases, iAds affect publishers worldwide


Kompas prepares Indonesian cities for urbanisation while increasing revenue


Why there is no downside to programmatic advertising


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